Brilliant Smile Oral Care Product Group

Did you know that most oral care products in the store, currently marketed as low-budget whitening products, have no proven effect? The few products that actually work, usually achieve their effect by abrasiveness. In the long-term however, abrasive toothpastes damage the teeth enamel and these should therefore not be used on a daily basis.

Unlike many other manufacturers who carry different toothpastes for different needs, Brilliant Smile, a teeth whitening company founded in Sweden in 2003 is one of today’s largest names in the Swedish teeth whitening market and has accumulated all these benefits into a premium product series, now available in Dubai at The Smile Bar, an exclusive dental whitening treatment centre for men and women.

The Brilliant Smile whitening oral care collection includes three premium products for stronger and whiter teeth:

Whiteningevo Mouthrinse (AED100)

Brilliant Smile Whiteningevo Mouthrinse dissolves surface stains and makes them easier to brush off.

WHITENINGevo Boost Toothpaste (AED 65)

Brilliant Smile Whiteningboost Toothpaste is an intensive-care toothpaste for quick removal of surface stains. For best results, it should be used twice daily for 2 weeks post-treatment at The Smile Bar.

Whitening evo Toothpaste (AED 85)

Brilliant Smile Whiteningevo Toothpaste contains active ingredients that dissolve surface stains, prevents discoloration and strengthens the teeth, without harmful abrasives.

All three products are also available in a hamper for a retail price of AED 205.


The Smile Bar provides an easy and effortless teeth whitening service. It is radically changing the way teeth whitening is perceived through its unique dental spa experience for both male and female clients in very relaxing environments. It offers four treatment packages that include Single Whitening, Double Whitening, Triple Whitening and Yearly Whitening.

The Smile Bar is located at the First Floor, Palm Strip Shopping Mall in Jumeirah 1, Dubai.